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Case: Fish and chips

Project type: Poker website

The new poker site 'Fish and chips' needed mascots to liven up their site and to fit with their theme.

Challenge

The client wanted one main character plus two sidekicks and a shark. The shark was important since that's a common term in poker. With reference to Pixars 'Finding Nemo' they described the look they wanted. Achieving this for four characters within the set budget was indeed a challenge.

More work


Solution

Diving straight into the modeling while designing as we went along was a part of the solution. Also, making a solid base model that could be tweaked into three different fishes without spending too much time was another key factor.

Result

The site really took off with the new and lively characters. The main mascot created was later used for print on poker tables and fairs as well to enhance and strengthen the brand.